Cultivating growth: Swanson's Repair moves rental store, takes on Kubota tractor line
Swanson's Repair, a third-generation family business that's been in the Detroit Lakes community since it began in June of 1966, has seen some big changes recently, namely a dealer agreement with Kubota.
"Basically, what Kubota told us is 'We're coming to DL'," said Swanson's Repair owner Jeff Swanson. "And I felt it would make more sense to be with them than against them.
Kubota, which Swanson says is very much known for its tractors, has everything from lawn mowers up to 175 horsepower, not to mention skid steers, mini excavators, and side-by-sides.
"Right now, we've got probably the top two skid steers in the market with Bobcat and Kubota," said Swanson. "That, to me, is a pretty good playing field."
When Swanson's Repair decided to take on Kubota, Swanson decided it was also time to make some updates to its two buildings, which previously sat about three blocks apart, one shop on the 1200 block of Randolph Road and the rental store on 13th Avenue near BTD.
"We decided to bring the rental store over to our property and get everything combined," said Swanson.
With that, they began planning a move, building a brand new, 8400 square-foot rental store next to the Randolph Road shop and hauling over goods, as well as bringing in the new Kubota equipment.
The new rental store is up and running now, as of Jan. 24, though they're still getting things situated, just finishing a building inspection and expecting a few more loads of Kubota inventory, an influx that's also meant Swanson has had to take on a few more employees and is still looking to take on a few more.
The rental store itself is equipped with a bigger shop area, space for their small-engine repair, chainsaw repair and space to work on the new Kubotas.
Swanson says the Bobcat repair will still be in the shop next door, as it's always been.
Being a full-line Kubota dealer, with everything from their lawn mowers to haybalers, Swanson says they'll keep the lines separate because of ease—they're expecting quite the demand with the new Kubota goods.
"We've got a heck of an inventory coming in for orange stuff," said Swanson, "so it's going to be quite an addition to the community, which I think it going to be great."
"Should be busy," said Swanson's son and third-generation owner Ryan Swanson.
With the closest Kubota dealers being in Fargo, Alexandria and Bemidji, they're sure there's a demand in the community. Just another way they're catering to their long-standing and new customers, offering more options for their main clientele, "DIY guys" looking to do landscaping and fix-up projects at home.