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A vintage Creek Chub Bait Company sign.

Creek Chub Bait Co. makes the most popular lures in the world

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Even though you might not directly recognize the Creek Chub name, living in the heart of Minnesota's 10,000 lakes region, I can pretty much guarantee you have seen and probably used their fishing lures. As always, some history is appropriate to set the foundation of many articles I will be writing on their highly sought after fishing lures and printed material.

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