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Joint marketing can help save money

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Dear Michelle: Money and time are so tight these days, but I know I shouldn't stop marketing. Can you suggest some inexpensive strategies?

Dear Entrepreneur: You are absolutely correct: now is not the time to interrupt your marketing.

In fact, take some time to look critically at your whole marketing plan and add some of these ideas, as well as other low- to no-cost strategies.

Are you a newspaper subscriber but you don't have a Digital Access account yet? https://secure.forumcomm.com/?publisher_ID=40&event=subscriber/lookup.

You will need your subscription account number and phone number. Not sure if you have an account? Email us at subscriberservices@forumcomm.com and we can help you.

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