John Rich, one half of the chart-topping country music duo Big & Rich, will be making an appearance at Lakes Liquor in Detroit Lakes Saturday, Aug. 3, prior to the group's evening show at WE Fest.
Rich will be at the store from 3 to 4:30 p.m., to host a tasting and autograph session featuring his "privately held lifestyle brand," Redneck Riviera Whiskey. Launched in 2014, the Redneck Riviera brand brings the "work hard, play hard" values of America's working men and women to life through footwear, apparel, hospitality, food, spirits and licensed products in a variety of categories, according to a news release. More information can be found at www.redneckriviera.com.
A percentage of every sale from Redneck Riviera Whiskey Saturday will go toward Folds of Honor, an organization whose mission is to provide educational and scholarships to spouses and children of America's fallen and disabled service members. Redneck Riviera Whiskey has paid for over 50 college scholarships through the Folds of Honor program, according to the release.
Lakes Liquor is at 200 Holmes St. E. Big & Rich perform at 6:30 p.m. Saturday at WE Fest. For more info, visit www.wefest.com.