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Detroit Lakes Tribune ties to win best weekly newspaper in the state

Part of the DL Tribune staff accepting the Mills Trophy for Best Weekly Newspaper in the state of Minnesota included (from top left) Luanna Lake, Rachel Poser, Robin Stalley, Elizabeth Molacek, James Brogren (bottom from left) Paula Quam, Melissa Swenson and Sara Leitheiser. (Michael Johnson / Forum News Service) 1 / 3
Advertising Excellence and Best Magazine were two of the 17 awards the Tribune staff walked away with from the Minnesota Newspaper Association. 2 / 3
Staff from both the Detroit Lakes Tribune and the Alexandria Echo Press gather around their shared Mills Trophy Thursday night at the Minnesota Newspaper Association Conference awards banquet. (Michael Johnson / FNS) 3 / 3

For the first time ever, the Minnesota Newspaper Association handed its prestigious Mills Trophy to two newspapers, deeming them "the top weekly newspapers in the state of Minnesota" — the Detroit Lakes Tribune and its sister paper, the Alexandria Echo Press. This is the eighth time the Tribune has walked away with the award since it began in 1981 and the sixth time in the last eight years. Tribune staff accepted the award at the Minnesota Newspaper Association's conference and award ceremony Thursday in Bloomington.

The recipient of the Mills Trophy is determined by the awards each newspaper receives in the Better Newspaper Contest, which this year was judged by newspaper professionals in Colorado. The Tribune advertising staff not only won the top award for Advertising Excellence, but it swept two entire categories in Best Advertising Campaign and Best Advertisement.

The Detroit Lakes Tribune took in 17 awards, including:

2nd place in Use of Photography as a Whole

1st place in Headline Writing

1st place in Advertising Excellence

3rd place for Best Website

1st place for Advertising Campaign (Elizabeth Molacek for the Real Estate Company—Laker Book)

2nd place for Advertising Campaign (James Brogren and Luanna Lake for Main Street Restaurant)

3rd place for Advertising Campaign (James Brogren and Sara Leitheiser for JCR Land Company)

3rd place for Institutional Advertisement (Robin Stalley for Conviction Salon and Spa)

1st place in Self Promotion or House Ad (Melissa Swenson and James Brogren for Ugly Sweater Jim)

2nd place for Use of Color in Advertising (Nick Omberg and Luanna Lake for Central Floral)

1st place for Best Advertisement (Robin Stalley and Rachel Poser for MAFU Essential Oils)

2nd place for Best Advertisement (Nick Omberg and Luanna Lake for Central Floral)

3rd place for Best Advertisement (James Brogren for Seven Sisters)

2nd place in Sports Story (Robert Williams for "One victory meant more than all 100 for Pelican Rapids' Dave Haugen)

2nd place in Investigative Reporting (Paula Quam)

2nd place for Sports Photo (Robert Williams for Laker girls golf team wins seventh state title)

1st Place for Best Magazine (Generations)

Paula Quam

Paula Quam is the editor for Forum Communications Co. newspapers in Detroit Lakes and Perham, both in Minnesota.

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